microbrands – DEPLOYANT https://deployant.com The watch magazine for collectors, by collectors Fri, 14 Jul 2023 10:09:53 +0000 en-GB hourly 1 https://wordpress.org/?v=6.2.2 https://i0.wp.com/deployant.com/wp-content/uploads/2016/01/cropped-deployanticonbold.gif?fit=32%2C32&ssl=1 microbrands – DEPLOYANT https://deployant.com 32 32 105050493 Review: new Depancel Legend 60s Chronograph https://deployant.com/review-depancel-legend-60s-chronograph/?utm_source=rss&utm_medium=rss&utm_campaign=review-depancel-legend-60s-chronograph https://deployant.com/review-depancel-legend-60s-chronograph/#comments Fri, 14 Jul 2023 13:30:00 +0000 https://deployant.com/?p=73490 DEPLOYANT - The watch magazine for collectors, by collectors

We got acquainted with Depancel late last year, when we were offered a loaner with the Serie-A Stradale which featured a meca-quartz chronograph movement. They followed up with a new manual winding mechanical chronograph. We took the watch for a short test-drive, and we will share our thoughts on this timepiece. Review: Depancel Legend 60s [...]

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Review: Selten Series 00 – A Timepiece That is Out of This World (Literally) https://deployant.com/review-selten-series-00-a-dial-that-is-out-of-this-world-literally/?utm_source=rss&utm_medium=rss&utm_campaign=review-selten-series-00-a-dial-that-is-out-of-this-world-literally https://deployant.com/review-selten-series-00-a-dial-that-is-out-of-this-world-literally/#comments Fri, 30 Jun 2023 13:30:00 +0000 https://deployant.com/?p=73108 DEPLOYANT - The watch magazine for collectors, by collectors

The reduced barrier to entry has seen the emergence of many microbrands in the scene these days. There are certainly no shortages of competition, which also sees more challengers improving their game to stand out amongst the growing space. One such contender is Selten. Selten, which means “rare” in German, is certainly not another run-of-the-mill [...]

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New and reviewed: Horizon Watches Pilgrim https://deployant.com/new-and-reviewed-horizon-watches-pilgrim/?utm_source=rss&utm_medium=rss&utm_campaign=new-and-reviewed-horizon-watches-pilgrim https://deployant.com/new-and-reviewed-horizon-watches-pilgrim/#comments Sat, 18 Mar 2023 13:30:00 +0000 https://deployant.com/?p=71209 DEPLOYANT - The watch magazine for collectors, by collectors

Following hot on the heels of the success of his first timepiece, Fred Bekher of Horizon Watches decides to take a step further to launch his second collection: The Pilgrim. The Pilgrim, in a way, is the continuation of where the Nautilus had left off. The watch was launched earlier in February 2023, and it [...]

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Review: Depancel Serie-A Stradale https://deployant.com/review-depancel-serie-a-stradale/?utm_source=rss&utm_medium=rss&utm_campaign=review-depancel-serie-a-stradale Fri, 28 Oct 2022 13:30:00 +0000 https://deployant.com/?p=68736 DEPLOYANT - The watch magazine for collectors, by collectors

In the last few years, we have seen a proliferation of microbrands within the horological scene. Depancel, a French-based brand, is one of such newcomers. We have previously covered the release of the new Serie-A Stradale, and we were recently offered a loaner to experience the watch and understand it better. Here are our thoughts [...]

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Review: The New Atelier Wen Perception, with Handmade Guilloché Dial https://deployant.com/review-the-new-atelier-wen-perception-with-handmade-guilloche-dial/?utm_source=rss&utm_medium=rss&utm_campaign=review-the-new-atelier-wen-perception-with-handmade-guilloche-dial https://deployant.com/review-the-new-atelier-wen-perception-with-handmade-guilloche-dial/#comments Mon, 18 Apr 2022 13:30:00 +0000 https://deployant.com/?p=65280 DEPLOYANT - The watch magazine for collectors, by collectors

As the watch industry grows, and collectors become more conscious, the appetite for finer watchmaking has increased tremendously over the last few years. And Atelier Wen, with their new Perception collection, aims to bring the brand’s offerings onto the next level altogether. About Atelier Wen Atelier Wen is an interesting micro-brand, with its roots traced [...]

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Review: Dietrich Skin Diver SD-1, a new microbrand diver watch https://deployant.com/review-dietrich-skin-diver-sd-1/?utm_source=rss&utm_medium=rss&utm_campaign=review-dietrich-skin-diver-sd-1 Mon, 13 Dec 2021 13:30:00 +0000 https://deployant.com/?p=62509 DEPLOYANT - The watch magazine for collectors, by collectors

Dietrich is an interesting manufacturer, and perhaps one of the pioneers in the microbrand scene. The Skin Diver is one of their latest timepieces, and it is a creation that marks a new change to the brand and its direction. For those who have an inkling of Dietrich, one will certainly remember the brand for [...]

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Review: new Yema Wristmaster Adventurer https://deployant.com/review-yema-wristmaster-adventurer/?utm_source=rss&utm_medium=rss&utm_campaign=review-yema-wristmaster-adventurer Thu, 25 Nov 2021 13:30:00 +0000 https://deployant.com/?p=62154 DEPLOYANT - The watch magazine for collectors, by collectors

Sometime back, we did a review on a couple of Yema watches. We were rather positive with a few of their watches, considering its price point and the value that it offers. Recently, Yema has launched a new collection of watches, dubbed the Wristmaster. How does this watch stack up in the competitive space of [...]

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Review: the new Horizon Watches Nautilus https://deployant.com/review-horizon-watches-nautilus/?utm_source=rss&utm_medium=rss&utm_campaign=review-horizon-watches-nautilus Mon, 15 Nov 2021 13:30:00 +0000 https://deployant.com/?p=61973 DEPLOYANT - The watch magazine for collectors, by collectors

Once in a while, there are some of us who dream of creating our own watch brand. Many times, these thoughts remain as a dream. However, for Fred Bekher, that turned into reality. Launched in 2021, Horizon Watches is the brainchild of this Ukrainian gentleman. Fred began his career as a watch designer, where he [...]

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Review: the new Tool Watch Co. Arctic https://deployant.com/review-tool-watch-co-arctic/?utm_source=rss&utm_medium=rss&utm_campaign=review-tool-watch-co-arctic Mon, 04 Oct 2021 13:30:00 +0000 https://deployant.com/?p=61193 DEPLOYANT - The watch magazine for collectors, by collectors

There are no shortage of microbrands these days, considering the ease of access to watch components, as well as funding options from the likes of Kickstarter and Indiegogo. This makes it even more challenging to stand out, amidst the competition. It is not enough to just produce a compelling piece, but one that is well-priced [...]

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What do Entry Level Watchmakers and Watch Retailers have to fear? https://deployant.com/what-do-entry-level-watchmakers-and-watch-retailers-have-to-fear/?utm_source=rss&utm_medium=rss&utm_campaign=what-do-entry-level-watchmakers-and-watch-retailers-have-to-fear Wed, 12 Oct 2016 13:30:55 +0000 https://deployant.com/?p=18834 DEPLOYANT - The watch magazine for collectors, by collectors

During the early stages of internet retail or e-Commerce, it was natural for consumers to not make high priced purchases on the web. Coupled with the high craft, highly artistic nature of luxury goods, the tactile experience and bespoke shopping experience through superior customer service meant that mono-brand brick and mortar shops remained dominant points [...]

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